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Competitive Intelligence / 竞争智慧

Competitive Intelligence: Methods and activities for transforming disaggregated public competitor information into relevant and strategic knowledge about competitors’ position, size, efforts and trends. The term refers to the broad practice of collecting, analyzing, and communicating the best available information on competitive trends occurring outside one’s own company.

竞争智慧:一些方法或作法,将分散的竞争者信息整合成竞争者的定位、规模、能力和趋势等战略性知识,指收集和分析公司外部产品趋势发展信息的广泛实践。

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