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Product Positioning / 产品定位

Product Positioning: how a product will be marketed to customers. The product positioning refers to the set of features and value that is valued by (and therefore defined by) the target customer audience, relative to competing products.

产品定位:产品推销给客户的方式。产品定位指一系列的价值和特性,这些由目标客户决定,与竞争产品相关。

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